‘Twas the Night Before Georgetown Day


T-Minus 1 hour and 23 minutes until Georgetown Day 2014 is upon us and most Hoyas are getting to bed early to prepare for tomorrow’s festivities. We stumbled upon this ingenious status by Ben Maher (SFS ’15) on Facebook and wanted to share its brilliance with the campus. Enjoy!

‘Twas the Night Before Georgetown Day

‘Twas the night before Georgetown Day, when all thro’ Lau 2,
Not a student in sight, they had no work to do;
Hoyas were nestled all snug in their bunks,
Eager to wake up at dawn and get drunk.

Too anxious to sleep, their hearts filled with wonder,
Which among them would be first to chunder;
Salmon shorts hung in the closet with care
In hopes that the keg-and-eggs would soon be there.

And I settled in for some light springtime snoozin’
To catch a little rest ‘fore a long day of boozin’
When on Healy Lawn there arose such a clatter,
I got up and looked to see what was the matter.

Out the window I saw through a blanket of fog
A priest with a mullet, at his feet a bulldog;
I dashed out the door, I couldn’t be quicker,
‘Twas ol’ Johnny Carroll, arms laden with liquor!

The bottles, they clinked and the beer cans, they clanked;
His stumbling gait revealed how much he’d drank;
He put on a bro tank and let out a yell
To be heard from Leo’s to the halls of Darnall.

“Now, André! Now, Franzia! Now, Jack and Jim Beam!
On, Natty! On, Keystone! On, Burnett’s Whipped Cream!”
From the Village A rooftops to White-Gravenor Hall,
Now, drink away! Drink away! Drink away all!”

Then he called me over with a chuckle so hearty
And conjured a vision of the upcoming darty:
There were girls in sundresses splayed out on the lawn;
Freshmen, hunched over toilets, already were gone.

Healy’s grand clock hands bathed in golden rays
While bros stumbled ‘neath in a deep drunken haze;
In ICC classrooms, to professors’ chagrin,
Students sipped out of coffee cups filled all with gin.

And Henle’s ol’ courtyard, so dark and so ratty,
Shone with the luster of crushed cans of Natty;
From up in his tower Jack DeGoia watched
All his happy Hoyas, so free and debauched.

And I knew, feelin’ buzzed in the fair April weather,
How liquor and sun brings the whole school together.
But then Jack the Bulldog gave out a quick bark,
And this glorious vision soon faded to dark.

Johnny Carroll bent down and rubbed the dog’s head,
And before they both vanished, a few words he said;
Grumblin’ and mumblin’ was all that I heard;
He was pretty wasted, his speech was all slurred;
But as to his meaning, well, I have a hunch:
“Happy Georgetown Day to all, and to all a drunk brunch!”

And this version from 2012 by Adam Ramadan (SFS ’14):

‘Twas the night before Georgetown Day, no more a line at Towne
Not a creature was stirring, well maybe a rat at house Brown.
The fridges were stocked, Natty Light all the way,
In hopes that the administration would let us all play.

The students were nestled all snug in their beds,
While visions of inflatables bounced in their heads.
The security guard in his outfit, and I with my books,
Crossing each other, cold as I shook.

When out on Healy Lawn arose such a clatter,
I sprang from Lauinger to see what was the matter.
Away to the window I flew like a flash,
Peered out of Lau 4 and damn near almost crashed.

Healy Clock on the breast of the new-fallen lawn,
Gave beauty of Georgetown Day past to objects thereon.
When, what to my wondering eyes should appear,
But a wonderful keg and a beer garden, don’t fear!

With a little old tap, so sturdy and quick,
I knew in a moment this was very ironic.
More rapid than I could have come up with a dream,
I saw in my eyes that silver keg gleam!

Now Natty! now, Keystone! now, Blue Moon and Hatter!
On Shock Top! on Budweiser, don’t continue to clamor!
To the top of Village A! To the top of LXR!
Now Dash away! Dash away! Dash away far!

As dry leaves that before the wild hurricane fly,
When they meet with an obstacle, mount to the sky.
So up to the rooftops the Georgetown students flew,
With fridges full of beer, and Jack Junior too.

And then, in a twinkling, I heard a seesaw,
The prancing and clawing of many a paw.
As I drew in my head, and was turning around,
Down the chimney Jack the Bulldog came with a sound.

He was dressed all in fur, from his head to his foot,
And his clothes were all tarnished from flip-cup and Beirut!
A bundle of goods he had flung on his back,
And he looked like a barista, just opening his pack.

His eyes-how they twinkled! His wrinkles how merry!
His paws were like roses, his nose like a cherry!
His slobbery little mouth was drawn up like a bow,
And the hairs of his chin were painted like day-glow.

The body of the orange he held tight in his teeth,
And the orange juice it spilled surrounded him beneath.
He had a broad face and a little round belly,
That shook when he barked, because he knew Syracuse was jelly!

He was chubby and plump, a right jolly old bulldog,
And I laughed when I saw him, in spite of his drool, dawg.
A wink of his eye and a dip of his head,
Soon gave me to know I had nothing to dread.

He spoke not a word, but looked rather honest,
Then muttered “Georgetown Day is what you make, so get on it!”
And laying his paw aside the dark night,
And giving a nod, his golf-kart did ignite!

He sprang to his cart, to Jack’s Crew he gave a whistle,
And away they all flew like the down of a thistle.
But I heard him exclaim, ‘ere he drove out of sight,
“Happy Georgetown Day to all, and to all a good-night!”

2048: Georgetown Edition

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The 2048 craze has been sweeping the country and has been keeping us from studying from our midterms. Well, if we’re going to procrastinate for Georgetown midterms, we might as well do it with a little Georgetown flare!

We present to you, The Hoya’s “2048: Georgetown Edition”!

If you’re the first person to reach 2048, we’ll feature you here on 4E and you’ll have eternal glory as the Georgetown 2048 champion.

Happy procrastinating, Hoyas!


Of Gabriele Cirulli‘s MIT-licensed 2048, which was based on 1024 by Veewo Studio and conceptually similar to Threes by Asher Vollmer.

Photos: The Hoya, Fodor.com, GeorgetownDC.com, WikiTravel.com

Behind the Ticket 2014: The Campaign Managers

The various GUSA candidates are working hard, getting their names out there and making sure people are informed and ready to vote, but behind every ticket is a dedicated campaign manager. These people are on the front lines, door knocking and hanging up posters as well as keeping tabs on every section of the campaign staff and preparing the candidates for debates and interviews. The Hoya sat down with each campaign manager to talk to them a bit about their role, the platforms, their relationships with their respective candidates and the future.

Joanie Greve – Ben and Sam

Nancy Hinojos – Thomas and Jimmy

Katherine Key – Trevor and Omika

Megan Murday – Zach and Dan

The following interviews have been condensed.

Joanie Greve (COL ’15) – Ben and Sam


Joanie Greve is on the upper management team for Vital Vittles, formerly wrote for The Hoya as a staff writer, had an internship at ABC News, worked as an NSO captain and served on College Democrats.

Relationship with Ticket

Obviously Ben and Sam have been very involved in GUSA, between the two of them they have a collective six years of experience and many members of our team are also involved in GUSA as senators, or in some position in the exec. So I think when they were looking for a campaign manager, that’s one luxury they could afford was that they didn’t necessarily have the GUSA technicalities but that they thought could lead their team.

Role of Campaign Manager

Each campaign manager seems to suit it to what it is that they are really good at and what they can offer to a team. So for me, what I think I’ve really brought in my experience, especially in The Corp, is that I’ve just worked a lot with trying to lead a team. I have worked with three middle managers in Vittles. Each person has very distinct roles within it and I try to bring everything together and really be a morale booster. I’ve had my hand in everything from top to bottom and in between. I think my biggest job is making sure that, when election day comes on Thursday, I could not have done anything more and reminding people that that is the case.

To be honest, I didn’t expect to be come as invested in this campaign as I am. I think I have worked with someone on every ticket in some capacity before so that aspect of the campaign has been very interesting for me.

Cross Endorsement

I think that Trevor and Omika have a strong platform. Obviously Ben and Sam’s platform is really based around this idea that every student here has such great potential and their own vision for what they want to make their four years here, and that they should every capacity to do that, and Trevor and Omika’s campaign fits in well with our philosophy on that. Ben and Sam have worked very directly with Trevor in GUSA and they believe that he is the best alternative hands down, so I defend their endorsement.

On a more personal note, many issues that I care a lot about on campus are ones that they, Ben and Sam, obviously care about them a lot and have included them on their platform, but so have Trevor and Omika, namely on sexual assault reform. Trevor and Omika, I think, along with Ben and Sam have the two strongest platforms on that issue, and I think that also something both tickets are great at is they are excellent at bringing in outside opinions who are more experts on it, and really listening to them and appreciating them. I think that’s a number one priority that our executives should have.

Only one of the eight candidates is a woman, but all four of the four campaign managers are female:

I think it is super interesting. I think for my case, the reason that they chose me is that they both know me from outside capacities. I’ve known both of them since my freshman year and I’ve been good friends with both of them since freshman year. I think that it is an added bonus maybe to have an extra perspective that they didn’t have but I don’t think it was part of their choice, necessarily but it has been good to bring in other voices and make sure that we’re bringing in other stories since two people can’t tell every story.

Debate Prep

So both Ben and Sam met specifically with a couple members of our campaign team to prepare for it, in terms of the content of what they were going to say but also the manner in which they were. So they really worked closely with a couple members of our campaign team, such as Will Simons (COL ’16) about how best to tackle that, and also potential questions that could come up, especially platform points that were very specific to them, or possibly in contention with other platforms.

If your ticket doesn’t win, which part of your platform do you most hope the winner would carry forward?

Honestly, the overall philosophy is one that I really endorse, this idea that everyone should be able to make what they want of their four years here, and that hopefully the bureaucracy shouldn’t get in the way of that.  And in terms of more specific points, an issue that I care very much about due to my involvement with SAPE is the sexual assault platform in terms of adding another confidential resource to campus, just to name one.

Nancy Hinojos (SFS ’15) – Thomas and Jimmy


Nancy Hinojos is a member of Groove Theory, a Patrick Healy Fellow, a Management Leader of Tomorrow fellow, a former GOLD coordinator, the VP for GAMBLE, incoming director of the Black House and works at the MBA Office of Admissions.

Relationship with the Ticket

We go back to sophomore year and we were basically just talking about how much we love Georgetown but we also identified some serious problems Georgetown has. So, when they asked me to manage their campaign, they said if we win, then you would be our chief of staff. I will say that at first we don’t seem to be the conventional ticket and I think that’s what makes us so special. We’re bringing that student experience, we’ve been out and about with the students and we also have very unique personal stories. We want to leave this place better than we found it.

Running for GUSA

So one thing that Thomas and Jimmy really value is gender diversity so they did come to me and said “would you be interested in being on the ticket?” So there was a week or so or a couple days when it was Thomas and Nancy. But the thing is that I feel that my value, while I would love being in that position and I feel like I could say a lot in terms of diversity and women and race, that my impact can be in different ways. The dynamic is so great and I know that for me, if I worked at the ticket I would have to drop something and I wouldn’t want to drop any of my responsibilities. I would rather just bring that to the table as chief of staff and I think the chemistry between the three of us just really works.

Only one of the eight candidates is a woman, but all four of the four campaign managers are female:

I think that’s very interesting, I was thinking about that earlier. I just think in general the dynamic among the campaign managers is interesting in terms of talking about diversity etc.

I do think at least for me what really matters is what whoever wins can do for diversity, inclusion and pluralism issues on this campus. I do hope in the future Georgetown can encourage more students of color to run for the executive position.

Debate Prep

I think there are two big things: there’s the administrative and heavy coordination portion of it and there’s the cheerleader side of it. In terms of preparation it’s really reminding us, as a team, why we are doing this and looking at the essence and core of why we love Georgetown so much and what we can do about fixing it together and how are we going to express that.

It is essentially a competition and it is terrifying but you really have to keep that energy and that optimism.


I do think that with Zach and Dan, our visions do align and we stress the collaboration component. We empower the students and give the students the tools to do so because they’re the ones that are passionate about whatever advocacy issue. They’re the experts, not necessarily GUSA.  We’re supposed to be the facilitators of these conversations and make sure the students have the tools to be successful. I think that that’s such a big component, GUSA provides the tools, it’s not its own little separate entity.

If your ticket doesn’t win, which part of your platform do you most hope the winner would carry forward?

I would hope that whoever is in the executive encourages collaboration among student associations of color. I think another thing that’s really powerful about our platform is the sexual assault policy that we have and we really look at the reporting process and making sure that that we are taking care of the survivor.

For me one of my big things with Trevor and Omika’s multicultural council is that it’s great that we’re having a voice within GUSA for students of color but at the same time, I’m not sure if that’s that correct way to go about it. And when I looked at the leadership of the multicultural council it is their campaign staff that is going to be leading that and I didn’t really see ways they’re going to implement all the components of multiculturalism. I don’t know, I just feel like the way we’re approaching it is more “you have the tools, GUSAs not gonna do it and we should encourage more students of color to be in the positions, not just in the corner and saying “here this is your council this is for you”. They have good intentions, but I don’t know if its good to just add another layer of bureaucracy.

Katherine Key (SFS ’15) – Trevor and Omika


Katherine Key is an advocate with the Student Advocacy Office, the former treasurer of College Democrats, a member of the Campus Life Working Group, on the planning board for the the GU Women in Leadership summit, hosts a show on WGTB, worked as treasurer on Jack Appelbaum and Maggie Cleary’s campaign last year and served as SAC commissioner

Relationship with Ticket

Trevor and I have worked together ever since freshman year when we were canvassing for President Obama and we worked together on the executive board of College Dems for about a full year. I, along with other people, have been trying to push him to some type of leadership role since last year. He finally decided and he told me that he had this awesome person in mind, Omika. We knew each other but never really crossed paths and so I started having conversations with them. They know how passionate I am about the very like specific issue of access to benefits. They both were very dedicated to being a policy-focused campaign, not just rhetoric-focused. I was brought on pretty much from the beginning and from the beginning this has kind of been like a group effort of a core group of people who just really believe in both Trevor and Omika.

Role of Campaign Manager

I think that as a campaign manager I’ve gotten a really interesting view of kind of being tangential to the candidates, of getting to sit down hear all these conversations that they’re having. I think that that’s just such a great learning experience that no matter what happens I have been changed by this campaign just by like meeting so many other Hoyas and about their experiences so that was something I was not expecting.

Debate Prep

So the debates are always fun. We had some people go and look at old ones. It turns out for the vice president one, it was a lot more topical than it’s been in the past, much more about kind of what’s going on with us right now. I think that helped us, in preparing for the presidential. There are some questions that we know they’re going to ask, especially there are a lot of issues being brought up around gender diversity and racial diversity in  GUSA elections and things like that. Yes, it’s understood that we’re running with a ticket with the only female and one of the only two people of color in the group but at the same time that’s not been the focus of our platform, of our campaign. So it was important for us to kind work through that of as a group to think of what is our identity in this campaign and how do we want to present ourselves.

Only one of the eight candidates is a woman, but all four of the four campaign managers are female:

I think it says a lot about kind of the state of GUSA politics at this point. It just shows that there are a lot of women on campus who are passionate about these issues but are not willing to take that extra step. I don’t know if it’s that there’s not someone saying “hey you need to run,” in the way that I know that all of the current candidates were kind of at some point or another taken aside and told “hey, this is a good idea for you.”

I don’t know what the structural barriers are. When I was a freshman, Clara and Vail were elected and it was the height of female power in GUSA. I think I came from that mindset of like, “oh obviously the exec should have females on the ticket.” I think it’s really interesting and I think you can definitely see that with campaign managers because I think all three of the other campaign managers are all amazing people who’ve done great things for this campus and I don’t know why they’re not all running the school at this point.

Cross Endorsement

I actually think “cross endorsement” is a really harsh term or a misnomer, in fact, because I think it was asked in the debate who they would put second and that’s a very different question than cross-endorsing. Again, when we’ve looked at all these tickets, they’re great leaders on this campus and have contributed so much, in various aspects. It’s really hard to decide who would you prefer, because I just want my candidate to win.

So, at least with our ticket, we see kind of a big divide in how we approach GUSA because Trevor, having been in two execs, has seen kind of two ways that GUSA has been approached and so we’ve decided that with our extensive platform, if we want to get all this done, it makes sense for us to have an advocacy group that really is more decentralized than this more centralized like GUSA hub and so through my access to benefits reform, which I want to no matter who wins.

If your ticket doesn’t win, which part of your platform do you most hope the winner would carry forward?

I think that the access to benefits reform is really important for me because I think that also plays into funding reform. The barriers that are up for student groups to be able to flourish fully, I think, is a huge problem on campus. People just hate SAC and as a former member of SAC that hurts my heart, because they’re all such great people. Our multicultural council got a lot of attention at the debate and we got a lot of flack for it. We’ve sat down with these groups and we’ve heard about their thoughts on Georgetown, like how they feel Georgetown is and isn’t supporting them and it was one of the biggest eye-openers that I have ever sat through in my entire life. I would really love to see some type of initiative to make GUSA much more inclusive of these voices that are doing great things.

Megan Murday (SFS ’15) – Zach and Dan


Megan Murday is the vice president of the SFS Academic Council, the treasurer for GU Women in Politics, a coordinator for What’s a Hoya, the co-chair for the Residential Life Working Group, a member on the academic programming sub-board for the International Relations Council and worked on an external sub-board for both Clara and Vail and Nate and Adam.

Relationship with Ticket

I’ve known Zach since freshman year and we’ve been friends for a really long time, and I helped him with the One Campus, One Georgetown campaign. And then I had worked extensively with Dan for What’s A Hoya because we’re both coordinators for that program. So they talked to me in probably November in fall semester, asking me to be a part of their team. After we had a team meeting, we followed up later and they asked me to run their campaign.

If the ticket were to win, what role would you assume?

I guess that’s a real big hypothetical. But hopefully I would become chief of staff afterwards and really retain the role of overseeing everything on our team. I love working with everyone on our team, and I think that would be a great way to still collaborate with each member.

Role of Campaign Manager

I see myself as orchestrating every aspect of the campaign, or at the very least knowing everything that’s going on, because everyone has their specific roles and their specific responsibilities. So I spend a lot of time on email—Dan jokes that that’s my spirit animal. So, really [I’m] a jack of all trades. The campaign itself cost $300, and that’s not something everyone could do—it’s a really commitment.

Debate Prep

In all honesty, I was in class when they were doing the debate prep for Dan’s, but Dan watched the YouTube version of the past debate from last year. Really looking at how each outlet had approached their selection of candidates in the past, what sort of things they were looking at and seeing how best our platform fits into those roles. Really just making sure that they knew the points the wanted to emphasize, having the opening statements prepared, talking about questions that maybe they weren’t as comfortable with or needed to work on an answer for because you don’t want to be put up in front of people and have to think of something off the cuff for important topics. Then I was the pep talker before the debates.

Cross Endorsements

We looked at all the different tickets that were running and we really saw in Thomas and Jimmy someone that we could really partner with. If either of us won we would really be supportive of the other team and would really like to work with them no matter what, and I see in both of our tickets a willingness to look at Georgetown and step outside of your own personal opinions and look at it from the lens of someone else. And I think Thomas and Jimmy have really been able to challenge Zach and Dan on how they see things and open our eyes to some issues we really wouldn’t have had perspective on beforehand. Really, they speak to our ideal of inclusiveness on campus and the ability to make this a more welcoming place for all students, and not just for students who have money to run or fit the right social groups, so they really embodied those ideals for us.

Only one of the eight candidates is a woman, but all four of the four campaign managers are female:

I am really glad that Omika is running because I think it’s extremely important for women to be running, and I would love to see a lot more women run next year. But I think that it’s really easy to say, “Oh, why are there no women in this race?” But as you pointed out, it’s not just the people out in front who are leaders. I think the fact that my counterparts on all of the other teams are incredible female leaders and I’m really honored to be in the same role as they are for Zach and Dan. I think that having a female campaign manager — and a female chief of staff, I’m not sure when the last one was — is something incredibly important just by how you can shape who comes into the cabinet and making sure that that diversity is there. But if we were to win, I would se a large part of my role being encouraging female inclusion and female participation in the GUSA executive and really pushing women to run next year.

If your ticket doesn’t win, which part of your platform do you most hope the winner would carry forward?

I would hope our leadership fund would continue because I think that’s very important and we’re running the community and diversity module right now for What’s A Hoya and that’s opened a lot of conversations about socioeconomic status. I think that after racial divides on campus, socioeconomic divisions are our next largest hurdle—and really giving students an equal footing that way.

I think from the start we’ve recognized that at surface level, diversity was not going to be our strong suit, and then they brought me along and I didn’t really change very much on that other than [the fact that] I’m a girl. So we’ve actively sought the opinions of other students that just know. I think that the willingness to own up when you know you aren’t an expert about something is very important. I think a really good example of that is Dan and I have spent at least a dozen hours in meetings with student leaders across campus who are leaders for YLEAD, who are in CMEA and SOCA, and talking about how best do we approach this module. We’ve met with Rosemary Kilkenny and with Cynthia Salazar, just knowing right up front that Dan and I are not in a position to design a diversity module just based on what the two of us think it should be. That’s just not something we can do. So the willingness to go out and reach out to these people, follow up with emails and sit down and talk to them — because of that we heard so much positive feedback form the sections that it really made it all worth it, and that’s something we would try to do if they were elected as well.

Behind the Designs of the GUSA 2014 Election

We have been inundated with GUSA information since Feb. 13, but the campaign has been most visible on our Facebook newsfeeds and the walls of nearly every public space on campus.

It’s easy to forget that the graphics and logos of these campaigns are, at the end of the day, what people will think of when they hear the name of a candidate. An eye-catching profile picture might even entice you to click on their website link and read their platform.

In recent years, the demand for high-quality graphics has risen, so we took the time to sit down with the designer of each campaign and talk to them about the process and the product. We then showed the various campaign images to graphic design professor L. Collier Hyams, who has never taught any of the candidates and has been entirely removed from the campaign, for an objective expert opinion.

The following interviews with the graphic designers have been condensed. The critiques by Professor Hyams are published in their entirety.

Lexi Dever (COL ’16) – Thomas and Jimmy

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First, I had to kind of figure out what a solid campaign logo would be because I normally don’t work on campaign logos. I decided I wanted to go with, first and foremost, a unique color because I figured everyone would be doing blue and gray. In the end, no one did blue and gray but I chose shades of green, blue and purple because green represents a new beginning, blue represents the university and its history and purple represents equality.

The whole process took about a week. Once I kind of figured out what I wanted to do with my design, I spent more time working on it and spent a few hours a day if not more just working and cranking it out.

Once I finished the logo design I gave them some advice on how to use it and made them instructions in a branding packet. The whole campaign, from the beginning, was meant to be very versatile. I want it to be used in as many ways as possible.

All the custom typeface and color application of the 1968 Mexico Olympics was well thought out and is very trippy and very ’60s and it really inspired me.

Also, the success of the Obama campaign and how visually powered that was is still fresh in our minds. No campaign before Obama had a logo. It was always just text or a style, but not a logo. There has been a shift towards that element since the success of the Obama campaign. I obviously didn’t want to mimic it, but just the application of it and the ability to have a brand become influential in the campaign itself.

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Well, this has a gothic feel to it, it’s got a little contemporary stuff going on but it’s gothic. I think that’s going to definitely bring in a certain sort of interest or personality. I see it as a C and I don’t know what the C is for. I also see it as sciences. As far as a campaign, so far, it’s the most developed but I don’t know if it’s saying what they’re trying to say. Color theory is fine, looks good that way. It’s done well.

JJ Jimenez (COL ’15) – Zach and Dan

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Going into the designs, we wanted to go with something kitsch and something very simple. Zach and Dan were very adamant about name recognition because at the end of the day, the logo or icon isn’t running for GUSA. They are.

The one thing that’s really important for me is to make sure the designs are replicable and consistent through everything. So you have the puzzle nubs, you have the dotted line, you have the text, you have all that. That’s the one piece that is so important to me when I’m designing things for whomever. Whenever we change the medium for anything it has to be recognizable.

This year, I’m actually on the team. (JJ has worked on two other campaigns in his time here at Georgetown). So when we’re on the team I’m like, “Hey, let’s do this, let’s push this, let’s do that,” so I’m a much more active part of this team.

What I’m making is by no means art. The stuff I make is, in my mind, far more utilitarian, in the sense that it’s trying to communicate something, it’s getting a message across.

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It’s a pretty standard thing to have half navy blue, half green. But there’s some thought into this [cover photo], but do I think it looks like a campaign ad? No, I think it looks like gummy bears or clothing or something. (See third photo in above slideshow)

But it’s curious with the whole puzzle idea, so I think that would grab somebody’s attention. There are some weird things like things aren’t centered exactly right but that’s the only thing that would point to it being amateur as opposed to professional. This looks very slick.

So there’s not a single campaign design, there are a bunch of different designs. Well, the puzzle is the hook but the only thing that really holds it together is the names Zach and Dan. You’ve got the dotted line as sort of a theme but this could be a Gap commercial or a fraternity party, I’m not sure what it is. Out of all of these, I can’t actually tell what the people are supporting or doing so I don’t see any position. It’s fun, it’s trendy, but I don’t know what it is. It’s like a popularity contest. But it’s intelligent.

Innocent Ndubuisi-Obi (SFS ’16) & Martin De Leon (SFS ’16) – Trevor and Omika


Innocent: I’m not really involved in GUSA. The design I did wasn’t like, “Oh, I’m so gung-ho for GUSA so let me design something for these guys to win.” Someone just approached me and they wanted a design done and I love doing designs so I was like, “Alright, I’ll help you guys out. I’ll make the base, hopefully you can stay within the same brand, but you have your creative liberty to do what they want.”

I really like helping people create their own brand. So when they approached me about doing it, the first thing I asked was, “What is the feel of your group? What do you guys want the feel to be? What is your approach going forward?” And they said they really liked the Jack and Maggie campaign from last year and so I sort of had the framework because I’m really good friends with JJ, so I knew his design process.

So, we just went with very plain, something nice for the eyes. The color scheme was their idea. They wanted teal and gray so I found the right mix of teal and gray.

The great thing about the design is that you can do a lot with it. It’s in an elementary phase where if another designer came on board and wanted to add something to it or change it a little bit, you can do a lot with it, it’s very flexible. So that was the whole goal.

Colors are an important thing too, you pick colors that are different, it can’t be blue and gray. They have to be warm colors and they have to make sense. Teal is a weird color, not a lot of people use teal, but the teal and gray works, it’s really nice and it’s really soft. I was thinking about profile pictures and about what you would want to see popping up.

Martin: They brought me on board for mostly communications and social media work. I serve also to help with their image in general. I did their photo shoot, I’ve been doing their variations of posters. I wasn’t in the platform-building process, I came a little bit later than that. As soon as I actually knew what they were doing, I became very impassioned about it and have become 24/7 about it. It’s been crazy but it’s been so much fun.

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Similar take [as Thomas and Jimmy]. … It looks like the same designer. … Is it the same designer? Now, the color, what is the color about? What is teal related to? Here’s one thing that’s curious. If you look at the last presidential campaign, there are particular blues and particular reds that are used. And then, the Obama campaign is the wrong blue. So the original question was, “Why is that that color? That’s a mistake.” But then you realize, “Well, no, it’s a manipulation, it’s an advertising tool.” This is different for a reason, what is that reason. So maybe I’m just too interested in deconstructing it, but the teal means something and I’m not sure what it means. Is it just because it goes well with the gray? This one has a hardcore political current regime thing going on. They could have played with line weight, but it’s so Obama that it’s not even funny.

Brittany Berlin (COL ’16) & Scott Syroka (COL ’16) – Ben and Sam


Brittany: I really don’t have much to say about it. One of my friends asked me to draw a bulldog and a sledge hammer, I didn’t really know what I was doing it for until after the fact. I really had little to no involvement; I’ve only met Sam once and it was after the campaign was up and running.

Scott: Ben and I knew each other through G.I.V.E.S. and I had designed Puppy Playtime posters for G.I.V.E.S. so that’s why they approached me to do theirs.

They gave me a lot of a freedom. They just emailed saying, “We need sixth sheets,” or “we need fliers for people’s doors,” so they would tell me what they wanted on it, like their Twitter or link on Facebook, and I had the leeway to draft something up.

They let me know whenever they need something or when they need something edited. I know the platform, I’m there for the meetings, but my focus is the design aspect. I’m not grinding out policy details by any means.

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I walk through all the construction sites so to me this immediately has something to do with a campaign that is either for or against or somehow making construction work on campus better.

You can tell what these guys stand for, though. This one is relying on the cuteness factor of the bulldog. I’ve got some issues with the general design of the bulldog, it could be better. It’s not quite cutesy enough, it’s almost cutesy enough to be cutesy and it’s not quite detailed enough to be believable. It’s kind of in between. Like the hat’s in the wrong position and the handle of the hammer should extend out. If it’s going to be cartoony, it should really be cartoony.

General comments from Professor Hyams:

I think I’m out of touch with the generation and in terms of what is important. When I was in school I would be looking for something that affects my particular position or need as a student, but I’m not sure if that’s what’s necessary these days.

Well, the puzzle has a good strong feeling. The Trevor and Omika design is impressive but a weird color. The bulldog has the cuteness factor.

Well, from this year I thought the C stuff is the strongest (Thomas and Jimmy). All completely different approaches but the best design group is the triangle background one (Thomas and Jimmy).

One of these Zach and Dan ones is really smart (the cover photo), but they have too many different ideas. They’re not really focused.

The Ben and Sam stuff has the cute factor and you know what they’re doing. The one sheet and the door-knocking ones are interesting because they’re so different from the rest of the campaign; it looks like two different people did them.

In terms of if you just saw them, the one that would appear to be the most serious is Thomas and Jimmy. I think the Zach and Dan one is not bad too. The teal one could be really strong but it’s teal and we don’t know what that means. My initial reaction is that I wouldn’t go for that one. Even though it’s pretty strong and they’re probably a really good team, just the presentation is wrong.

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Note: The graphic designers were interviewed in the order seen above and Professor Hyams was interviewed separately after of all the designers. He was not privy to any information given by the designers at the time of his interview.

Celebrate Valentine’s Day With The Hoya

Looking for the perfect gift to send to your significant other? Want to embarrass your friend by resurfacing his awkward middle school picture?

Take out a Valentine’s Day message in The Hoya!

50 words for $5
1/16th page with a photo for $15
1/8th page with a photo for $20

We will be tabling in the Leavey Center on Wednesday and Thursday from 10 a.m.-4 p.m or email your message to [email protected]


5 Tips to Start the Semester Right

Helpful HintsWhether you’re a seasoned second semester senior or a freshman who feels like she just scraped by her first few months at Georgetown, everyone can use a little help starting a new semester right. Here are some tips from 4E:

1. Open MyAccess on your phone and screenshot your student week at a glance. Then make it your lock screen picture. That way if you forget where your next class is, it’s right there on your phone at the press of a button (literally).

2. Consider your many book-buying options based on what class you’re in. If you never have to do direct work in the book then maybe look for it online. If it is a book for a popular class (intro bio, CPS, etc.) buy it so you can resell it to someone at the end of the semester.

3. Swap schedules with your Leo’s buddies so you know who will be free to grab a quick lunch between classes.

4. Take 30 minutes to go through all of your syllabi and put all major tests, papers and presentations into your calendar so you know which weekends are for work and which are for play.

5. The finals schedule is already available, so take a look at that, too!

With the second semester underway, follow these tips to start off on the right foot. Though we’ve said it before, we’ll say it again: Welcome back, Hoyas!

Photo: Vectorgems.com

If The Shoe Fits …


This past Friday, freshman Georgetown basketball player Shayla Cooper attempted to block a three-pointer by throwing her shoe.

No, that wasn’t a typo.

You have to admire her quick thinking and innovation, so here are a few other things you can achieve by throwing your shoe:

1. Stopping the Leavey elevator doors from closing because once you miss one of those, you have to wait another hour for it to come back.

2. To take down the person in front of you at the Diner who is about to take the last batch of chicken fingers.

3. As an alternative to throwing your graduation cap after commencement.

4. Just because you didn’t feel like holding it anymore

5. To flee the ball and capture the love of Prince Charming.

And you may be wondering, “wait … is she allowed to do that?” and the answer is sadly no. Check out this quote from the Associated Press

Even with increase in fouls, not everything has been caught. In the Georgetown-Richmond women’s game Friday, freshman Shayla Cooper lost her shoe early in the second half and tried to block a Spiders’ 3-pointer by throwing her sneaker at the ball. She missed and so did the officials, who didn’t call a foul on the play. Or even a ‘soletending’ violation.

” ‘Picking up a shoe and throwing it is not a rule in the rule book,’ [NCAA women’s basketball secretary-rules editor Debbie] Williamson said laughing. ‘It’s an unsporting act as there’s no rule for throwing equipment. It should have been an unsportsmanlike foul.’ “

This isn’t a play we’ll likely forget anytime soon, so enjoy this gif to commemorate the moment.

What WOULD I Say?

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Screenshot and send your favorite “What Would I Say” statuses to [email protected]


If you haven’t seen one of your friends post a link about this on Facebook yet, you should check it out for yourself!

This new online app, developed at HackPrinceton takes some of your old Facebook posts, comments and photo captions and compiles them into a status that is supposed to mirror your previous posts and answer the question “What would I say?”

There are some flaws, however: occasionally it will just generate verbatim sections of statuses or comments you wrote.

You can also look up what celebrities would say and laugh at the various answers you receive.

To try it out, log in in the top right corner and decide for yourself if you would like to let them publish on your wall, then click “generate status” as many times as you would like and see what comes up!

What did the app say that I would say?

“Spontaneously illegal rides in elevators whilst in lace”

The Basketball Preview Preview


Tomorrow marks the start of basketball season, which means The Hoya’s basketball preview will also be released. This glossy Hoya special will feature a roster and schedule, a season preview, a sophomore update, the rundown of the new freshmen, a 2012-2013 recap, a Big East roundup and much more. Here’s a little teaser for you before you grab a copy for yourself tomorrow!

Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Bien/The Hoya
Chris Grivas/The Hoya
Chris Grivas/The Hoya
Chris Grivas/The Hoya
Chris Grivas/The Hoya